(The Story Continued)
Don’t Rely On A Single Approach: For years, executives thought that an effective recruiting campaign consisted of a few advertisements in the Help Wanted section of the Sunday newspaper, with a recruiter or two thrown in for good measure. But those tools are simply no longer effective enough in today’s market, especially when everyone else is using them too. Just as you wouldn’t rely on a single technique to identify prospective customers for your business, your recruiting program should include the regular use of a variety of prospecting tools that can identify qualified candidates.
Today, there’s no shortage of ways to identify good candidates, including advertising in community newspapers, Internet-based advertising, job fares and open houses, and college internship programs, to name just a few. Make sure your recruiting program takes advantage of all of the tools at your disposal.
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